EU Player Feedback: Rotate Signature/Diamond Cards Every 6 Months Like Fortnite — and Drop Prices by 70%

Blizzard — this monetization strategy is not sustainable. As a long-time Hearthstone player from the EU, I’m genuinely asking: why are Signature and Diamond cards locked behind overpriced, one-time bundles?

Here’s what you should do — and it would benefit everyone:

The Fix:

  • Cut Signature & Diamond card prices by ~70%
  • Bring back all cosmetics in 6-month rotations, just like Fortnite or Valorant
  • Remove FOMO mechanics and “limited-time” trickery

Why It Makes Business Sense:

  • Right now, 95% of the playerbase refuses to spend — because the pricing is insane.
  • If you lowered the price, you’d sell to thousands instead of dozens.
  • Reintroducing cosmetics every 6 months builds trust, increases engagement, and generates more consistent revenuewithout alienating players.

:eu: Why It Matters in the EU:

Several EU countries are already cracking down on gambling-style monetization and manipulative practices in digital games.
This current model? Aggressive FOMO, paywalls, and no reruns.
That’s a red flag under evolving EU consumer laws.
You’re poking the bear — and you don’t need to.

Fortnite Already Solved This

  • Cosmetics rotate in and out.
  • No FOMO panic, no $158 bundles.
  • People are happy to spend because they trust the shop will return. Why can’t Hearthstone do the same?

Please stop milking this game to death. You’re not just killing goodwill — you’re suffocating one of the most creative card games ever made.

Players want to collect cool cosmetics. Let them — fairly.

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