Banning immediately for a single offense is bad as it shows that the company doesn’t show lenience or mercy to it’s players
And it is bad for business as well because these players may end up being people who play their games and buy their merchandise
The point of having rules is to discourage bad behavior instead of reveling in punishing someone the very instant they go against what is written in the Terms of Service
Can you imagine being banned every single time you type something offensive?
Racism is not the only thing that is against the rules
Read up on them here: