Blizzard, please let Xbox know that the layoffs of your Marketing Team definitely impacted your Gamescom Perception

I didn’t say mobile is the future. I said multiplatform is the future. Games should imo try to follow the players

Nintendo and Bethesda tried that with Skyrim being on Switch, as same as Doom. Didn’t see people skyrocket buying those games + console tho.

Of course not, but why wouldn’t they increase their overall fanbase by giving people the option to play their stuff on any device they have. Platform exclusivity is good for platforms, but it’s not good for games and for players. Wow being PC-only simply makes it lose players over time. What is the life-time value of one player in wow? How many would be needed to reach return on investment by making a mobile version with a reasonable amortisation period?

And no one here said it still should be.

But first Blizzard has to completely rework/update WoWs world and content to modern levels in Retail, before they can think about re-releasing the game on Console (with potential crossplay between Playstation and Xbox, not PC tho due to update-requirements of both platforms), with reworked controls and targeting and all.

Because people surely won’t buy/pay for WoW on console if half of it looks stuck in 2006. And on top of that, they would have to let every expansion be relevant via scaling just as ESO does. Otherwise people won’t bother with the game content already there.

The current consoles are stronger than the PC of the average wow player. I also wouldn’t be surprised if wow optimized on cloud with a mobile phone runs the game better than many PCs that players use

Microsoft should put WoW in the Xbox game launcher in Windows and then use the game page there to keep the news updated etc.

You miss the point. The game looks old, not the console tech is. So many zones are still Cataclysm era visually.

If they transfer the game on a new engine, they can use AI tools to sharpen and smooth out some of the edges of the game. They couldn’t simply copy paste wow on a new platform. They would have to rewrite the engine, or transfer the game to a new one, but I assume with AI this is way cheaper and easier now than it was before. If they simply wait for cloud gaming to become a norm, that becomes easier again tbf, so waiting is reasonable too.

Got to correct you here it was removed from Steam and Geforce Now… They came back to Steam because of low player counts… See UBI and EA… Also bringing their games back to Steam.

Bet just sticking this on Steam would see an increase of players…

No, obviously not. There are lots of games on Steam and certainly not all of them see popularity just because they’re on Steam.

But it seems pretty obvious that you have to set up shop where the customers are.

Blizzard have for the longest time kept everything on battle.net, because then they didn’t have to share the money earned with anyone else.
A fair strategy when you’re the hottest name in the industry, but when you’re not…

Even though I no longer play retail. I never needed a trailer to hype me up for a WoW product. I am buying it anyway! I feel like trailers are designed to entice new players, but WoW has now become a game where its predominantly only played by people who have been playing years previously. I don’t see the point in investing heavily in marketing in that situation.

It’s not as easy as you think. They would have to effectively re-code the game from ground up with a new engine. Not every engine uses the same coding language.

Not to be that guy but if you were to change all the money you give to Microsoft via Blizzard into a rabbit the money Microsoft makes from you in other ways is a speeding 18 wheeler truck about to run it over…

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