Yay Blizz will save low realms with a paid service!
What a sad case. You never went through with the realm merging thing, heck, maybe you did not know how considering you connected regular realms to portuguese realms. However, even if you never do that, at the very least start giving free transfers to low realms. But no! You announced some bulk transfer which will easily sell for ~50 bucks or above. The regular transfers cost nearly as much as two months of subscription.
Why can’t you just make this service free for the people who are paying but have their mains on realms about as alive as the Duskwood graveyard? Oh I know: You don’t really care all that much, and the real-life Gallywix is trying to cash in on WoW as much as possible before mister Phil takes over.
On the topic of FREE transfers You could just do this: 5 (or more?) FREE character transfers to everone and 1 per guild master character. Just an idea.