A guild for me is a “home” so to speak, a home where ppl work together.
Sadly, like you. i feel most guild are just something ppl wanna test out, they craft one, then invite tons of random ppl (with some addon i bet) and the guild grow, but, without ppl in it knowing really why they are there.
Whenever ppl ask for help in general or trade chat, i normal tell them that they can just ask thier guildies for help, where most of the replies are simple “they dont wanna help”.
The only thing i dislike about been in a guild are proberly the “addon / bot” response to ppl getting achievements, i dont mind ppl getting achievements, but, having like 5+ ppl in the guild with a addon that says “gratz” each time i person get a achi is a bit much.
Newplayer have earned the achievement: [Shave and a haircut]!
Player 1: Gratz!
Player 2: Gratz!
Player 3: Gratz!
Player 4: Gratz!
Player 5: Gratz!
Player 6: Gratz!
And then when i ask ppl to tone it down or simple turn it off and ppl then gain achievements it be like this.
BGplayer have earned the achievement: [250000 Honor Kills]!
Me: Wow, gratz!
And then nothing…basically, ppl can earn a achi that anybody can get within 1 min, all goes crazy, but, if someone get a achievement like “exalted with AB”, noone say anything, its just…argh!
The combination of been anti-social but extremly kind and helpfull have proberly also made me abandon guild (to the point i simple made my own with only me, myself, i and my GF in it
Nevertheless, back to the core rules about a guild, its a home where ppl have to help each other.