Fixed it for you.
#FactionsareBalanced
#AllianceplsQMORE
Queue times has an effect on the will to win, on average. It serves as an additional motivation.
For example, horde didn’t start tryharding in AV until queue times rose for them. The first couple of days of AV once BGs had been released in Classic, Horde was INTENTIONALLY losing because it was more honor per hour to lose fast and get bonus honor from NPCs and then queue again with a queue time of less than 10 minutes, than it was to be stuck in an AV to try and win after a long fight.
This was back during the first wave of premades doing those 7 minute wins.
Then the queue times skyrocketed, and more and more became motivated to actually give a damn and try to defend and win.
This is yet another sociological problem permeating the alliance side. Your queue times aren’t long enough yet in comparison to the horde side, so your gratification of waiting to join a BG is still nearly instant.
And we all know what instant gratification does to you.
So the horde side, stuck with that delayed gratification over and over and over again, cares more about winning because otherwise they get sent back into that long queue time with almost nothing to show for it.
So the delayed gratification serves as the ultimate motivation to suck as much honor as they can out of every AV, on average.