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Writes them to be such hopeless villains to the point that even when they’re attacked due to a misdirection conjured by demons to cause conflict during a demon invasion, they’re still very justifiably the villains.
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Kills, discards, or turns the faction leaders of every core race bar two and leaves them with little lore or no lore to work with after major developments, replacing it with a council of leaders of which we don’t even know half of the names from - as in, literally, they’re off-screen and never mentioned.
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Kill off the narrative for which every single attractive thing about the faction was sacrificed in a four quest-long questline in a hotfix patch.
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Instead of using these minuscule lore updates to actually update these races’ lore, start using them to develop factions that were supposedly annihilated to the last person several expansions prior, as well as how cool every other faction is compared to them.
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Leave every Horde city outdated since Cataclysm or even prior, despite the fact that the Horde capital is so unfathomably tiny that they had to start removing things to replace them with new features. (See: The Embassy being slapped atop the Goblin section.)
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Ignore them to such a genuinely embarrassing degree that Dracthyr flying around has Orgrimmar Grunts comment on when Deathwing and Onyxia was in the city when they’re in a city that very much did not suffer a visit from neither.
It’s almost like it’s less about Horde roleplayers needing conflict with a playable faction to do roleplay and more like the last writing lead who had any semblance of wanting to write anything related to the Horde beyond Skeletor from He-Man stand-ins left eight years ago, and ever since they’ve been throwing the issue of writing the Horde around like a hot potato.
The only reason why during Battle for Azeroth there was an influx of people who couldn’t write Horde characters and groups who could last without inter-faction conflict to save their lives is because the first people who couldn’t do so were the writers.
The Legion Expansion had an insane surge in popularity in Horde roleplay, and the main attraction of said expansion was conflict against a faction that was very much not playable. Hell, the biggest RP-PVP events that people still rhapsody about to this day didn’t even happen in Battle for Azeroth, they happened during Legion and the Battle for Azeroth pre-patch and prior, and even with their insane numbers, they were just a fraction of all Horde roleplay at the time.